An example of how the change could play out practically could include the swapping of Android-esque buttons in Google apps in favor of more iOS-based elements. In addition to less work for Google's iOS design team, the switch in direction will likely also mean that Google apps feel more "native" on Apple devices like the iPhone or iPad. "The time we're saving not building custom code is now invested in the long tail of UX details that really make products feel great on Apple platforms," Verkoeyen wrote.
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